Class Planning Service Guidelines
My class planners were
designed to offer you a great deal of flexibility in what type of
class format you choose to offer to your customers. There are
however certain guidelines that I would respectfully ask you to
follow.
You will find these
guidelines below, including some commonly asked questions about
their implementation. These guidelines are quite specific, and
fairly detailed as in many cases they reflect issues that have
cropped up with regards to the appropriate use of the class
planners.
Although for ease of
reading you can click on the links below to each individual section,
please ensure that you fully read the
information contained on this page.
If after reading the
information below you are unsure about anything or have any questions, please do
not hesitate to email me:
andrea@demotodemo.com. This is the quickest and easiest
way to get a hold of me.
Using the Demonstrator Planner
and associated Demonstrator
materials (marketing flyer, blog entry, advertising pictures)
were created for your personal use only and are not meant to be
copied or shared with anyone – customers or other demonstrators
alike. The Demonstrator Planner is also not intended for resale.
If a colleague or downline member is interested in the class
planners, please refer them please have them visit
www.demotodemo.com or
contact me at
andrea@demotodemo.com. I do have an affiliate program available
so that you can earn discounts on the purchase of future classes,
based on your referrals. For more information click
HERE. I
also offer group discounts and a downline subscription service.
For more information, please click
HERE.
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Do I have to use the marketing flyers and materials you provide?
No. They were created to save you time. You are more than
welcome to create your own. However, as there are many
demonstrators offering the same class, please ensure that your
flyers use the wording "This class was brought to you by,
or is offered by....", and not "This class was
designed by or created by...."
Using the Advertising
Pictures.
These pictures were specifically created and photo-edited for you to
use in your advertising. They include the appropriate
watermark "Artwork © Stampin' Up!" to ensure that they are in
compliance with Stampin' Up! policy.
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How am I allowed to
use the pictures you provided? These pictures may be used on
your blog, on your SU demo website, on printed flyers, and in
your customer newsletters (either printed, emailed directly or
emailed through a broadcasting service).
Please ensure that when you are advertising these classes online,
your advertising and marketing adheres to Stampin' Up! policy, as
outlined in the Stampin' Up! Demonstrator Manual.
The classes may not
be advertised in public forums, public groups or
auction sites such as eBay, Etsy, Sudsol, Splitcoaststampers, Yahoo
groups, MSN groups, etc.
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Am I required to use
the pictures you provide? No, however, if you choose to take and
post your own pictures of the samples please ensure that they
contain the generic watermark "Artwork © Stampin' Up!" and are
not watermarked as "designed by..." or "created by..."
What types of class formats can I
offer using these class planners? Typical ways in which these
class planners are used include a traditional supervised class in
your studio, a rented facility, or a private class in a customer or
hostess' home; a class-to-go / class in the mail / or stamps in the
mail class (see below); to create the projects and sell them as
finished product. Essentially, as long as your class format adheres
to the guidelines set out in this page and are in compliance with SU
policy, the sky's the limit in how you choose to offer the classes.
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Can I sell these
classes online? These classes may be offered in an online class-to-go format
as
long as they include the supplies to actually make the class
projects. The classes may not be sold in public forums, public groups or
auction sites such as eBay, Etsy, Sudsol, Splitcoaststampers, Yahoo
groups, MSN groups, etc.
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Can I sell the customer instructions without the supplies?
The customer instructions - both the condensed and the detailed
version - may be given to your customers in person, through
snail mail or via email - as long as the supplies needed to actually
create the projects are also included.
The customer instructions may not be sold alone either to your
customers or to other demonstrators as this would be directly
competing with the services I offer here at
www.demotodemo.com and on my
blog www.andreawalford.com.
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What if another demonstrator wants to buy my online class?
When advertising your class, in order to confirm that the
purchase is being made by a customer and not a Stampin' Up!
Demonstrator, please use the following language, in bold, with your
advertised classes:
“Please note these classes are not
available to Stampin' Up! demonstrators. If you are a Stampin'
Up! Demonstrator please contact me for more information.”
If a Demonstrator contacts you, please have them visit
www.demotodemo.com or
contact me at andrea@demotodemo.com. I do have an affiliate program available
so that you can earn discounts on the purchase of future classes,
based on your referrals. For more information click
HERE.
By limiting the distribution of these classes to those
Demonstrators who have actually purchased the class planner, I am
able to continue offering this service to you at an affordable rate.
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Am I allowed to offer these classes to my downline during team
meetings or other downline incentive events? Yes.
However, if the demonstrators in your downline in turn wish to
offer the classes to their own customers, please direct them
to www.demotodemo.com to purchase their own copies of the class planner
& associated materials. It also doesn't hurt to offer
gentle reminder that the project designs & the class planner
materials are under copyright and were only meant to be used and
distributed (in the case of the customer handouts) by the
original purchaser. In the long run, everyone loses out as
widespread free distribution and sharing of the class planners
can lead to price increases and even potentially having to
discontinue the service, if it is no longer possible for me to
offer it at an affordable rate.
Using the Customer Instructions
- both the condensed and the detailed
version - may be printed out and given to your customers in person
or through
snail mail, or they may be sent to your customers electronically via email -
as long as the supplies needed to actually
create the projects are also included.
The customer instructions may not be sold alone either to your
customers or to other demonstrators as this would be directly
competing with the services I offer here at
www.demotodemo.com and on my
blog www.andreawalford.com.
- Can I modify the customer handouts? You may modify the
text and instructions in the class
handouts to reflect product substitutions you made when creating
the projects. However, if you take your own pictures, please do
not insert a personal watermark into the pictures.
You may also insert your name into the "This class was
brought to you by....", however, please do not change the
wording to "This class was created by...." or "This class was
designed by.....". In addition, please ensure that
the copyright "Artwork © Stampin' Up!" remains in the footer of
each page, and is not altered in any way.
Using the project designs and templates. The project designs and
templates are all original designs and were created exclusively for
your personal use in your business, so that no matter how busy you
are, you'll be able to offer unique projects and great classes to
your customers.
Please do not submit these designs or templates for publication,
to SU contests or design calls, to the SAM program, to the SUDSOL
class outline program, to the SCS tutorial program, to or any other
such contest, program or group forum such as yahoo or MSN groups.
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Am I allowed to alter the designs and templates using other
stamp sets and other papers & accessories? Yes.
When you purchased the classes, you purchased the rights to use
the classes both personally and in your business. They
classes were designed so that if you do not have the supplies
used in the project then you can substitute for what you DO
have. However, even if a design, and more specifically one
of the 3D templates is altered using different stamps, papers
and accessories, the actual template is still under copyright,
so if you choose to share your altered creations on your blog,
splitcoast, SUDSOL, etc. please ensure that appropriate credit
is given to the original design and that as outlined directly
above, the template is not publicly and freely shared.
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